Australia Post International Destination Guides

When I was working at Clemenger BBDO I was briefed to write the copy for a series of six Destination Guides for Australia Post, the national postal service provider. 

 

The guides were each two pages and were heavily infographic in style, meaning the copy had to be short and sharp as well as informational.

 

SARAH GOODING IS A WRITER AND EDITOR BASED IN NEW YORK

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