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Destination Guide USA
page 1

Destination Guide USA
page 2

Destination Guide UK
page 1

Destination Guide UK
page 2

Destination Guide China
page 1

Destination Guide China
page 2

Destination Guide Japan
page 1

Destination Guide Japan
page 2

Destination Guide South Korea
page 1

Destination Guide South Korea
page 2

Destination Guide New Zealand
page 1

Destination Guide New Zealand
page 2
Australia Post International Destination Guides
When I was working at Clemenger BBDO I was briefed to write the copy for a series of six Destination Guides for Australia Post, the national postal service provider.
The guides were each two pages and were heavily infographic in style, meaning the copy had to be short and sharp as well as informational.
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